Privacy Policy

Saraswati Music College ("SMC", "we", "us") operates the website at https://beta.saraswatimusiccollege.org. This policy explains what personal information we collect, how we use it, and your rights.

Information We Collect

• Enquiry form submissions — name, phone number, email address, course of interest, and any message you provide.
• Usage data — page views, session duration, and interaction events collected via Google Analytics 4 (GA4) and Google Tag Manager (GTM). This data is aggregated and anonymised.
• Cookies — session cookies for form security (CSRF) and analytics cookies set by GA4/GTM.

How We Use Your Information

• To respond to your enquiry about our programs and admissions.
• To send you confirmation messages via email, WhatsApp, or SMS if you have submitted an enquiry form.
• To analyse website usage and improve our content (via GA4 analytics only).
• We do not sell, rent, or share your personal information with third parties except as required to deliver the above services (e.g., our email or SMS provider).

Data Retention

Enquiry data is retained in our admin system for up to 3 years or until you request deletion. Analytics data is governed by Google's retention policies (default: 14 months).

Your Rights

You may request access to, correction of, or deletion of your personal data at any time by contacting us at [email protected].

Cookies

We use essential session cookies (for form security) and analytics cookies (GA4). You can disable cookies in your browser settings; doing so will not affect your ability to browse the site.

Third-Party Services

• Google Analytics 4 / Google Tag Manager — analytics
• Meta Pixel — optional retargeting analytics
• Interakt — WhatsApp notification delivery
• Fast2SMS / MSG91 — SMS acknowledgement delivery

Contact

For any privacy-related queries, contact:
Saraswati Music College
A-1/226, Safdarjung Enclave New Delhi – 110029
New Delhi - 110029
Email: [email protected]